When it comes to public relations, it’s easy to spin what we actually do. Yeah, that was me being punny. Sometimes I can’t help myself. In all seriousness, though, there are folks who think that PR is only about twisting the truth or convincing you to think what we want you to think.
In reality, our job is to share your story and help you tell your message. We help organizations and companies build their brand and reach their target audience. Most importantly, we help educate audiences. Education is one of the most important focuses for Orange Orchard. We educate audiences on why it’s important to make environmentally conscious and animal friendly decisions. Through PR efforts, we can educate the public on what they can do to help, from making better choices (re: purchases) to where donations are most needed.
With every plant-based public relations strategy we develop, we make sure education is a core component. Yes, our goal is to help plant-based brands grow their business, but we also want to help them tell their story. Why they developed their company. Why what they do matters. Why the public should care.
It’s not just about making money. It’s about making a difference. PR can help you do that, but we can also help your business grow by getting the word out to industry and mainstream media. Yes, you can advertise, but third-party press is the best way to build trust with consumers. That continued interaction with media outlets builds your credibility, but it will also help you catch the eye of trust of potential investors.
We can help you tell your story. Through a targeted campaign that includes content and media outreach, we can help you share your message and educate a wide audience than you can do alone. Call (865) 977-1973 and let us start today.