No matter if it’s rescuing monkeys held in captivity or animals who have been neglected, animal sanctuaries hold an extremely important place in society. It’s their work that ensures the world is a better, safer place for animals. With that said, getting the word out about your new campaigns can be a difficult task. Partnering with a PR agency that specializes in animal sanctuary public relations can provide you with the tools you need to raise awareness.
Advocacy campaigns are at the heart and soul of many sanctuaries, so promoting this important information to the public is a necessity. Animal sanctuary PR agencies understand the space and are equipped to pitch your campaigns to industry and national journalists. Securing interviews with trusted journalists or podcasts can help develop your organization into a thought leader while also raising awareness for your campaigns.
Media relations specialists with experience working with animal sanctuaries will also pitch other topics that showcase your expertise to vetted journalists. This gives you an opportunity to highlight your organization and discuss ongoing campaigns.
Other ways an animal sanctuary public relations agency can assist your organization include:
- Professionally written content: Content is the bread and butter of any public relations strategy. Ranging from press releases that are pitched to journalists to blogs that address your expertise, error-free content can be used to positively showcase your sanctuary’s goals and story.
- Crisis management: While everyone hopes a crisis doesn’t occur, nothing is ever guaranteed. Partnering with a PR agency gives you a team to lean on for guidance if the worst-case scenario does happen.
- Consultation: Whether it’s direction on a campaign idea or questions regarding a speaking event you are scheduled for, your animal sanctuary PR team is there to help. Consultation is a big part of being a PR partner, and they will provide you with the guidance you need to succeed.
If you are ready to team with a PR agency who are experts in animal sanctuary public relations, give our team a call at (865) 977-1973 or contact us online. Our Orange Orchard team is always looking for great organizations to partner with.