When you go see a movie, do you read reviews beforehand? What about a synopsis? Maybe you check social media to see if your friends are talking about it?
Our time is valuable, and so is our money. If we’re going to spend 2-3 hours at a movie theater and who knows how much on snacks and drinks, we want to know what we’re spending our money and time on, right? Plus, there are a lot of options out there, and you want to make sure the movie you’re seeing is a good fit for you.
Now, take the care folks put into choosing how to spend $20 and multiply it by 10 or 100 or even 1,000. According to Define Financial, only 20% of charitable donations come from corporations, which means that many of your donations are coming from hardworking men and women across the globe that want to do some good with their money. Some other interesting statistics:
- Giving in 2020 rose despite the pandemic’s effects on the economy and workforce
- Those making less than $50,000 a year are some of the biggest givers
Seriously, folks are willing to give you their hard-earned money, or even their savings. But, when there are so many charities and organizations out there, what makes yours stand out?
As an animal welfare public relations, we’ve been fortunate to work with some amazing clients and world-renowned experts that are working each day to save endangered species, create safe space for threatened wildlife and find furever homes for shelter babies in need of love.
We help these organizations stand out in a sea of charities that need financial support — and that doesn’t even count churches or school groups. We help these animal welfare groups tell their story because that’s what matters most to charitable givers.
Who are you? Why is your cause worth my money? How am I helping?
Our team is ready to create content — including blogs and case studies — for your website, and we can help you connect with potential donors through social media, too, by helping manage interaction and create social posts that help tell your story. And — this might be the most important part — we can connect you with media outlets who will give you an opportunity to tell your story. From thought leadership pieces to feature interviews, we can help put you and your organization in the spotlight.
Call us today at 865-977-1973, and find out how Orange Orchard can help you stand out.