Creating a steady stream of hard news can be difficult for any organization. Maybe you haven’t received a major donation in a while or haven’t held a community event. That doesn’t mean there isn’t news to share. On occasion, there are things happening inside your organization that are newsworthy that you haven’t thought about.

All too often, animal welfare organizations miss out on an opportunity to tout their successes because they don’t deem them “newsworthy.” That’s where having an animal welfare public relations agency, like Orange Orchard, helps. One of our primary goals is to shine a bright light on your organization and showcase why your organization is so important. We are here to promote your brand so that you can meet your animal welfare goals.

One way we help animal welfare organizations thrive is by creating news that will garner attention. Knowing that every situation isn’t a story, our professionals are experts in recognizing news when we see it. Our experts use proactive media outreach to pitch those stories to industry-specific and national news publications. Our goal is to build momentum for your foundation, and having news published by trusted publications or podcast is an excellent way to do that.

Press releases are another method our experts utilize. This ready-made piece of content can also be pitched to publications. Once obtained, the publication can use it to help set up interviews or publish it as-is. Either way, we are creating momentum by keeping your name in the press. That is our goal.

At Orange Orchard, we’ve had the opportunity to work with multiple nonprofits across a wide spectrum – from animal welfare to vegan. Our experts understand your message because we live by similar values on a daily basis. Orange Orchard strives to create a kinder world by helping animal welfare foundations like yours.

If you are ready to partner with an animal welfare PR agency that understands you, give us a call at (865) 977-1973 or contact us online.