While a picture is worth a thousand words, an opportunity to speak in front of an engaged audience can be worth even more. There is a reason why thousands of people apply to speak at TED events each year. People rarely forget engaging events where the speaker strikes the right chord. As a contractor who specializes in green construction, it’s even more paramount for your company’s mission to reach the right audience.
With a constant increase in demand for more sustainable practices, speaking at trade shows and conventions not only helps develop you into a thought leader, but it also helps increase your green construction company’s brand awareness among consumers. Each year, individuals are prioritizing health and well-being when selecting companies to work with. Having multiple speaking opportunities under your belt can help drive those individuals to you.
Of course, wanting to speak at an event and being selected are two different goals. Partnering with a PR agency that focuses on green construction public relations, like Orange Orchard, can help give you a leg up over others who are vying for the same opportunities.
Trade Events Calendar
You are extremely busy running your business, so it’s unlikely you have the time to regularly search for potential speaking opportunities without sacrificing other tasks. As your green construction public relations partner, our team can research and develop calendars to ensure you don’t miss an opportunity to share your green construction knowledge and story. In addition, we can make you aware of any speaking application deadline well ahead of time.
Filling out the Application
Applications can be daunting, especially if they are multiple pages long. Since our green construction PR team specializes in this area, we can draft the application for you using language that is attractive to those making the selection. This will allow you to continue focusing on what you enjoy the most – running your business.
Provide Media Opportunities
Being published in trusted industry publications helps showcase your green construction prowess and gives you even more ammunition to pitch when you are applying to speak at a trade show or event. In some cases, the call for presenters requires you to include any articles or past speaking events that have a connection to your topic. Our team is constantly providing proactive media outreach on your green construction topics to secure placement in trustworthy publications. This helps build brand awareness and can be used for speaking applications.
If you want to partner with an agency that specializes in green construction public relations, give us a call at (865) 977-1973 or contact us online.