When people are stretching their budgets amid rising costs such as groceries, it’s understandable to review every aspect of the budget, including giving.
According to this Giving USA report, charitable giving is down slightly when adjusted for inflation. And individuals make up the majority of givers.
So, it’s more important than ever to let your supporters know the impact and difference their donations are making in the lives of animals. And also, to get in front of your audience of people who are passionate about showing care and compassion to animals, who want to be a part of the solutions and reach your organization provides.
An experienced animal welfare public relations partner such as Orange Orchard can help you reach audiences and highlight the successes of your organization.
Whether you’re making a local impact to care for animals in your community, or working to combat wildlife crime around the world, both provide an opportunity to share the news about your efforts with an audience of potential supporters.
A delivery of food to a local animal shelter made possible by donations is an effort our media pros would share with local newspaper and television reporters. A story puts a spotlight on your organization and could inspire a reader or viewer to look you up and support you.
The story of a monkey who fell victim to the pet trade and is now in a sanctuary is an animal journey highlighting the harmful effects of keeping wild animals as pets. Sharing the rescue journey of even one animal is a tangible, and inspiring example of how your organization is helping address a widespread issue. From publications to podcasts, our public relations pros have built relationships with media outlets dedicated to animal welfare and conservation and can connect you for an interview.
PR brings your work out of the background and into the forefront.
If you want to see what PR can do to get more support for your animal welfare outreach and mission, Contact us or give us a call at 865-977-1973.