by Grayson Shockley | Apr 12, 2019 | Plant-based and Vegan
With the rapidly increasing popularity of plant-based products, companies need to make sure they’re standing out from growing pack of competitors as soon as possible. One way companies can do that is by keeping a keen eye on their calendars for special days, months...
by Grayson Shockley | Mar 19, 2019 | Nonprofit
The landscape is evolving for nonprofit foundations. The motivations we have for donating money are changing, the methods of delivery are changing, and our expectations for results are changing too. For nonprofits that have existed for years – decades – the changes...
by Grayson Shockley | Feb 21, 2019 | Environmental and Green
There is an undeniable, mounting pressure on companies today to go green. All that pressure, however, is a positive thing – it’s what we call accountability! As an agency specializing in environmental public relations, we applaud the decision to lower your company or...
by Grayson Shockley | Jan 1, 2019 | Animal Welfare
Is your company taking a firm position on animal welfare or launching a new animal friendly product this year? The timing couldn’t be better, and you’ll be in good company. Ketchum Purpose conducted a recent study that concluded animal welfare was 2018’s most...
by Grayson Shockley | Dec 4, 2018 | Animal Welfare
The Washington Post recently noted that the USDA’s reporting of activity and enforcement from its animal welfare division has changed dramatically. Whereas the agency initiated 239 animal welfare malpractice cases in 2016 and 205 cases in 2017, it has only opened 15...
