by Grayson Shockley | Sep 11, 2024 | Nonprofit
Giving Season is now less than two months away, and as your organization prepares, it’s a good idea to step back and look at your marketing plan. You’re likely ready to post regular content on social media, ensure prompt distribution of direct mailers to your base,...
by Grayson Shockley | Aug 9, 2024 | Nonprofit
For nonprofits, maintaining an impeccable level of credibility, trust and transparency at all times is a must. With so many passionate organizations campaigning for their causes, small missteps in messaging can sway your supporters to commit their donations elsewhere....
by Grayson Shockley | Jul 8, 2024 | Nonprofit
Compared to generally successful for-profit businesses, nonprofits are often at a distinct disadvantage when it comes to premium resources for marketing and attracting donors. Many rely almost solely on volunteer efforts and grassroots tactics to get the word out...
by Grayson Shockley | Jun 15, 2024 | Green Energy/Clean Energy, Green Tech
Innovation is at the very core of green technology. Companies that are working diligently to solve important environmental and climate issues with technology often do so by engineering new ways to tackle everyday challenges, and for many this creativity can almost...
by Grayson Shockley | May 15, 2024 | Animal Welfare
Organizations like animal welfare foundations have a noble mission; however, they’re not all created equal. And when it comes to making donations to support conservation efforts, whether a smaller amount from an individual lover of animals or a sizable contribution...