by Jake Nichols | Mar 18, 2022 | Plant-based and Vegan
According to a 2021 article from Plant Proteins, as much as 6% of U.S. consumers have turned to veganism – a 500% increase from the mere 1% in 2014. What those statistics don’t take into account is the number of consumers adhering to diets like vegetarianism, reducing...
by Jake Nichols | Mar 14, 2022 | Uncategorized
Have you ever walked, run or even watched a marathon? The same can be said for an industry rooted in plant-based products and veganism. Countless companies try to market themselves as the newest, best and brightest options in this industry. Still, only a few are truly...
by Jake Nichols | Feb 18, 2022 | Animal Welfare
For any animal welfare foundation, the main goal is to improve the lives of the creatures they seek to serve. But in order for that goal to unfold, you need your message to be heard by the right people at the right time. At that intersection, your message will either...
by Jake Nichols | Jan 17, 2022 | Green Tech, Sustainability
“If you do the work, you get rewarded. There are no shortcuts in life.” That quote came straight from one of the greatest basketball players to ever live, Michael Jordan. Granted, Jordan was even more famous for his on-court efforts than his off-court sound bites. But...
