Does Your Content Need A Boost?
Hire a professional PR agency to market your plant-based business In today’s connected world, a lot of people write online content. But is it good content? Sure, everyone writes social media posts, and even blogs, but judging by the content that’s available it can...
Does Your Content Need A Boost? Hire A Professional Agency to Market Your Plant-Based Business
In today’s online world, a whole lot of people write a whole lot of content. But is it good content? Sure, everyone writes social media posts and blogs, but judging by the content that’s available it looks like proofing and grammar have fallen out of favor. If you are...
Why vegan PR matters for plant-based entrepreneurs
“How do you get protein?” “Is it healthy?” “Will I lose weight?” “Why don’t you drink milk?” “What’s wrong with honey?” “Isn’t it expensive?” “Can you eat at restaurants?” “Is seafood vegan?” Answering questions about a plant-based lifestyle is an ongoing part of...
Green tech could be a turning point for the planet; let PR be one for your company
It’s autumn in East Tennessee, which means that summer is still in full swing. It’s a common joke in the area because warmer temperatures seem to stick around longer and longer each year. Just a few years ago, we had record-breaking temperatures at Christmas! Making a...
Use environmental PR to tackle the tough questions with confidence
If your sustainability-focused company is still on the fence about partnering with an environmental public relations team like Orange Orchard, consider for a moment that the benefits extend beyond netting more stories in valued media outlets and simply creating brand...
Helping Ecotourism Thrive Beyond COVID-19
The COVID-19 pandemic is forcing the ecotourism industry to innovate. With the virus disrupting travel globally, ecotourism sites are being drained of the tourism dollars that are being used to promote animal welfare and protect local ecosystems. Times call for...
Putting Your Ingredient List to Work: How Cruelty-Free Products are Great PR
The world is changing, and more consumers than ever are mindful of how the products they buy are manufactured. One aspect of this is the growing expectation that brands will minimize environmental impact and protect animal welfare when producing the items that they...
Are you promoting your company’s animal welfare initiatives?
Today, businesses are expected to practice corporate social responsibility, and if your brand doesn’t, you need to start. Many brands already engage in responsible or ethical activities like helping animal welfare organizations or donating their time and money to...
5 Ways to Grow your Vegan Brand’s Digital Clout
Veganism is on the rise, not just in the United States, but globally. Traditional brands are jumping on the bandwagon too, by adding vegan-friendly products into their existing line-up. Fast food chains are adding meatless food options, clothing brands are selling...
Boost your Vegan Leather Products with Great PR
Getting the fashion industry to switch to vegan or cruelty-free leather products is gaining support. Unfortunately, animal products are in a lot of the clothing and accessories we wear. The label on that dress or slacks with the skinny belt says it’s made from...