Why your plant-based products need PR in 2019

Do you want to know how big of a deal plant-based products were in 2018? According to the Good Food Institute (GFI), sales of plant-based meats alone increased 23 percent in the past year. And if you think that the plant-based movement is just for west coast yuppies...

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Turn Waste into Worth with Good PR

What’s good for the planet can also be good for your plant-based restaurant brand. That’s because today’s environmentally aware consumers want to know you take sustainability seriously. One excellent practice is composting, an easy way to reduce your carbon footprint,...

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New Year for New Habits for Change

Environmental and animal welfare organizations know that in order to gain traction and make progress there needs to be varied types of engagement. Like other nonprofits, donor dollars are important but what if progress also relies on changing human behavior? Its...

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4 PR Tips for Corporate Environmental Initiatives

You’ve decided to you want your company to take on a sustainability or environmental program. Great! Now, you want to spread the word so the community sees that you’re being a good steward of the environment, that you can inspire others to make positive changes or...

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Make the switch to green packaging

Single-use personal products like razors, makeup and shampoo come in small packages, but the amount of plastic waste they generate is huge. When consumers purchase these items, they will most likely throw away the packaging without thinking twice. Fortunately, many...

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