Three green construction trends for 2019

As green construction public relations experts, our team at Orange Orchard is always looking for the next disruptor who will be able to improve efficiency and sustainability in the construction industry. Here are three green construction trends for 2019 that we see as...

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Environmental Public Relations

Most people think public relations is all about damage control, but we do so much more. A proactive public relations strategy can make all the difference in telling your story your way.  It is essential that your environmentally friendly business has the right public...

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One consumer product, hold the cruelty, please

Consumerism has taken on many trends since World War II, with several technological and cultural factors altering the way people spend their money. From post-war manufacturing uniformity to the modern era’s more discerning consumers, there’s been a lot of change in...

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It’s time to stand out from the herd

  The Washington Post recently noted that the USDA’s reporting of activity and enforcement from its animal welfare division has changed dramatically. Whereas the agency initiated 239 animal welfare malpractice cases in 2016 and 205 cases in 2017, it has only opened 15...

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Don’t Let Your Customers Down

Your customers are environmentally conscious. Are you? Shoppers are getting choosier. They know what they want, and they’re willing to spend money to get it. But, in this case, it isn’t a new doodad or a gadget or a pumpkin spice whatever. What they want is to know...

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