by Joel Davis | Oct 22, 2020 | Animal Welfare
Animal welfare foundations haven’t been exempted from the chaos caused by the COVID-19 pandemic. Lockdown restrictions have made it challenging to hold typical fundraising campaigns. During this difficult time, hiring a public relations firm whose purpose is to gain...
by Heather Ripley | Sep 30, 2020 | Animal Welfare
Today, businesses are expected to practice corporate social responsibility, and if your brand doesn’t, you need to start. Many brands already engage in responsible or ethical activities like helping animal welfare organizations or donating their time and money to...
by Joel Davis | Sep 4, 2020 | Animal Welfare
As the U.S. continues to navigate through the ongoing COVID-19 pandemic, animal welfare foundations have to find a way to continue nurturing public awareness of their causes. A strong animal welfare public relations strategy will let your foundation stay visible even...
by Heather Ripley | Aug 31, 2020 | Animal Welfare, Cruelty Free
Cruelty-free products are everywhere you look. From cosmetics to clothing to food, brands are touting their vegan and cruelty-free goods to like-minded consumers at a ground-breaking pace. With the race to get their products in front of the consumer, many brands will...
by Matthew Everett | Aug 17, 2020 | Animal Welfare
Do you know where your money goes? More and more consumers are paying attention to the stories behind the products they buy. Many of us are especially concerned about the treatment of animals and are opting for plant-based and cruelty-free clothing and accessories and...
by Heather Ripley | Jul 23, 2020 | Animal Welfare
Does your business support animal welfare causes? A popular way for businesses to show their corporate social responsibility efforts is through donations, providing services or volunteering time to nonprofit organizations the business aligns with. Customers often feel...