by JD Sizemore | Feb 7, 2019 | Cruelty Free, Environmental and Green, Plant-based and Vegan
Whether your brand is vegan, cruelty-free, eco-conscious or all of the above, there’s one thing we can all agree on: Our social conscious is changing to increasingly reflect these values. It’s no secret that a lot of animal products and excessive amounts of plastics...
by Chris Martin | Dec 6, 2018 | Cruelty Free
Consumerism has taken on many trends since World War II, with several technological and cultural factors altering the way people spend their money. From post-war manufacturing uniformity to the modern era’s more discerning consumers, there’s been a lot of change in...
by Joel Davis | Nov 22, 2018 | Animal Welfare, Cruelty Free
Saving animals makes for good press, and we can capitalize on it Partnerships are crucial for success, especially in the nonprofit world. Orange Orchard can find you those partners for your animal welfare organization, as well as for animal-friendly businesses that...
by Kaitlyn Clark | Nov 22, 2018 | Animal Welfare, Cruelty Free
The days of sacrificing taste, quality, or budget to be kind to animals are soon becoming a distant memory. Thanks to animal-friendly businesses and organizations, alternative animal-friendly options are more mainstream than ever before. As a result, consumers that...
by Heather Ripley | Nov 9, 2018 | Cruelty Free, Plant-based and Vegan
Consumers have been consistently choosing cruelty-free companies for their food and fashion for quite some time now, but the cruelty-free movement doesn’t have to stop there. Everything from cosmetics to cleaning supplies has a lasting impact on our world, and people...
by Chris Martin | Oct 26, 2018 | Cruelty Free
The modern consumer is more aware of what she is buying than ever before, and she factors in more than just cost and price. Those two variables are definitely part of the equation, but as millennials continue to see their purchasing power increase, they ask questions...
