by Heather Ripley | Mar 3, 2021 | Cruelty Free
Businesses that focus on developing products that do no harm animals are experiencing high consumer demand. But working with an expert cruelty-free public relations agency can help you generate more visibility and more positive publicity for your brand. Your business...
by Anthony Cloud | Feb 12, 2021 | Cruelty Free
More and more, consumers are becoming aware of how some animals suffer during the production of popular products. People do not take kindly to the harming of animals and are willing to spend their money on brands that don’t. With that said, the market is becoming...
by Mark Clifford | Jan 11, 2021 | Cruelty Free
As the demand for cruelty free products increases faster than ever before, so does your brand awareness. Overall, this can be great for your company, but what if something was to take a turn for the worse? When donning the cruelty free label, you are expected to hold...
by Deborah Mauldin | Dec 30, 2020 | Cruelty Free
Many businesses can say that they care about animal welfare and believe in producing cruelty free products. Sadly, not everyone stands behind what they say. Orange Orchard is a PR Firm that walks the walk and talks the talk. We stand behind the mission to make the...
by Matthew Everett | Dec 7, 2020 | Cruelty Free, Uncategorized
But cruelty-free PR can connect with consumers who care More and more U.S. consumers think about where the products they buy came from and how they were made. Decisions about products ranging from deodorant and T-shirts to water heaters and cars are increasingly made...
by Anthony Cloud | Nov 25, 2020 | Cruelty Free
With each passing day, cruelty-free brands continue to grow more popular among consumers. Cosmetics and other personal care brands must strive to minimize the impact their products have on animals. With so many consumers becoming mindful of the environment and animal...
