by Anthony Cloud | Oct 7, 2024 | Animal Welfare
While it’s not Christmas just yet, people are starting to get in the giving mood. According to Creative Planning, “the end of the year is the most popular time to give to charity, with 30% of annual giving occurring in the month of December, and a full 10% of...
by Stephanie Aldrich | Sep 9, 2024 | Animal Welfare
When people are stretching their budgets amid rising costs such as groceries, it’s understandable to review every aspect of the budget, including giving. According to this Giving USA report, charitable giving is down slightly when adjusted for inflation. And...
by Lara Bergman | Sep 3, 2024 | Animal Welfare
Like most animal welfare organizations, you have probably compiled an impact assessment of your group’s accomplishments. But did you know that sharing this report is a good way to communicate your progress and drive policy? Because of the complexity of most impact...
by Lara Bergman | Aug 23, 2024 | Animal Welfare
We all tear up when we see the ASPCA’s commercials featuring Sarah McLachlan’s “Angel.” So much so that when we hear her Top 5 hit on our Spotify account, we instantly think of the effective commercials. That kind of brand endorsement doesn’t come around often. The...
by Amanda Greever | Aug 15, 2024 | Cruelty Free
Although the brand Avon didn’t exist until 1939, the actual company dates to the 1880s. It’s got a storied history that conjures up images of “Avon ladies” in white gloves going door-to-door selling their wares. The company offered women — and men — an opportunity to...