by Grayson Shockley | May 8, 2020 | Animal Welfare
A hard truth in life is that often from tragedy springs a valuable lesson. The novel coronavirus leading to the global COVID-19 pandemic is widely accepted to be zoonotic in nature, meaning it made the leap from animal to human. While these leaps, known as “spillover...
by Heather Ripley | Mar 14, 2020 | Animal Welfare
Even the best managed animal welfare nonprofit foundations can find themselves in a PR crisis sometimes. An executive director could fail to uphold the ethical values that supporters expect, a volunteer could find themselves in hot water on social media, or something...
by Joel Davis | Feb 10, 2020 | Animal Welfare
Animal welfare is finally starting to garner the responsiveness it deserves. States are starting to ban practices like declawing cats and leaving dogs tied up outside during freezing temperatures. But we still have a long way to go. Every year, around 100 million...
by Joel Davis | Jan 8, 2020 | Animal Welfare
In the grim darkness of the factory farming industry, animals are treated as resources ripe for exploitation. Day after day, animal welfare foundations are fighting to save them. But they don’t have to do it alone. An experienced animal welfare public relations agency...
by Heather Ripley | Dec 20, 2019 | Animal Welfare
You don’t have to wait any longer to champion a cause with your brand. The divide between business and social issues is shrinking. In fact, according to Chain Store Age, 70 percent of consumers want the companies they do business with to take a stand on social...
