by Lara Bergman | Nov 30, 2023 | Cruelty Free
Growing awareness about the cruel processes animals go through to test everything from cosmetics to laundry detergent has driven the demand for more cruelty-free products. In fact, recent surveys suggest that 70% of people worldwide want to ban testing on animals,...
by Amanda Greever | Dec 28, 2022 | Animal Welfare
Tis the season for giving and making changes that we hope will stick. For some, that may mean lifestyle changes like a diet or cutting out unhealthy vices. For others, it could mean making a conscious decision to do your part to make the world a better place, such as...
by Audrey Love | Nov 24, 2022 | Cruelty Free
With social media and the Internet in general, it couldn’t get much easier to connect with the world. As a cruelty free organization, you want to connect with supporters to help you continue the great work you’re doing. Are you taking advantage of your platforms?...
by Grayson Shockley | Jul 28, 2022 | Cruelty Free
Countless brands today are touting their animal friendly methods for arriving at their finished products, but only a select number earn the right to showcase certifications such as Leaping Bunny that verify their claims. Many consumers, however, simply don’t know to...
by Lara Bergman | Jun 10, 2022 | Cruelty Free
While much has been written and said about the commitment of younger generations to save us all from the perils of Climate Change, it is also true that Millennials and Generation Z lead the charge to protect the world’s animals from a cruel existence. But those groups...