by Matthew Everett | Jul 15, 2020 | Cruelty Free
Search for the words “cruelty free” online and you’ll get more than 100 million results. The overwhelming majority of the top hits are related to cosmetics and personal goods like deodorant and soap – products that are frequently either tested on animals or made from...
by Heather Ripley | Mar 5, 2020 | Cruelty Free
Between the world of beauty and the haute couture, the fashion-conscious are flocking to animal-friendly brands and designers. As the rest of the country follows California’s lead in banning fur sales and animal cosmetic testing, cruelty-free brands are expected to...
by Heather Ripley | May 20, 2019 | Cruelty Free
Numerous polls show that the vast majority of our world’s population agrees that animal testing for the purpose of consumer goods is wrong, and many consumers are putting their money where their mouth is. According to Cruelty Free International, the top nine animal...
by Amanda Greever | Jan 31, 2019 | Animal Welfare
Back in November 2018, COVERGIRL cosmetics became the biggest makeup company to be certified cruelty-free. What this means is the company doesn’t test on animals during its production process. You see disclaimers sometimes on commercials and other advertisements...
by Heather Ripley | Dec 6, 2018 | Cruelty Free
Consumerism has taken on many trends since World War II, with several technological and cultural factors altering the way people spend their money. From post-war manufacturing uniformity to the modern era’s more discerning consumers, there’s been a lot of change in...