The rise of the conscious consumer

The rise of the conscious consumer

We are in an age where consumers demand transparency when making purchasing decisions, and they have the tools and support to make decisions aligned with their values. Think of the changes in fast food menus, it’s now mandatory that calorie counts are posted clearly...
A Guide to Cruelty-Free Winter Wear

A Guide to Cruelty-Free Winter Wear

As winter approaches, many consumers are looking to update their cold-weather wardrobe with new stylish wear. For those newer to a vegan lifestyle, it can be confusing to navigate the garment industry and choose products that are made with animal kindness in mind. For...
Bunnies Don’t like to Wear Mascara

Bunnies Don’t like to Wear Mascara

When I was 18, I vowed to never eat meat again after having a particularly bad chicken Caesar salad in my college cafeteria. I attended a very liberal university and even in the early aughts, veganism wasn’t the craziest idea in my inner circle. Many of my peers were...
There’s Money in Plants

There’s Money in Plants

As my husband and I drove to dinner the other night, we passed a large open-air truck stuffed to the brim with live chickens. These little creatures looked terrified as the wind passed through the vehicle with little room for them to move. I was visibly upset, then my...