We Won’t Pull the Wool over Your Eyes

We Won’t Pull the Wool over Your Eyes

Many businesses can say that they care about animal welfare and believe in producing cruelty free products.  Sadly, not everyone stands behind what they say. Orange Orchard is a PR Firm that walks the walk and talks the talk.  We stand behind the mission to make the...
The rise of the conscious consumer

The rise of the conscious consumer

We are in an age where consumers demand transparency when making purchasing decisions, and they have the tools and support to make decisions aligned with their values. Think of the changes in fast food menus, it’s now mandatory that calorie counts are posted clearly...
A Guide to Cruelty-Free Winter Wear

A Guide to Cruelty-Free Winter Wear

As winter approaches, many consumers are looking to update their cold-weather wardrobe with new stylish wear. For those newer to a vegan lifestyle, it can be confusing to navigate the garment industry and choose products that are made with animal kindness in mind. For...
Bunnies Don’t like to Wear Mascara

Bunnies Don’t like to Wear Mascara

When I was 18, I vowed to never eat meat again after having a particularly bad chicken Caesar salad in my college cafeteria. I attended a very liberal university and even in the early aughts, veganism wasn’t the craziest idea in my inner circle. Many of my peers were...