by Admin | Feb 28, 2024 | Plant-based and Vegan
With increasing concerns about health and climate, demand for plant-based products has witnessed a remarkable surge. Data reported by Mintel found that the number of new packaged consumer goods launched with a plant-based claim increased by 302 percent between 2018...
by Admin | Jan 9, 2024 | Plant-based and Vegan
So, you’re ready to expand your staff in 2024. To attract top talent, you’ll want to make sure you’re accurately communicating who your company is and what your vision is for the future. Plant-based public relations can be a transformative force in not only enhancing...
by Admin | Jul 13, 2023 | Plant-based and Vegan
Social media is essential for contemporary businesses, but successfully incorporating it into your vegan franchise public relations plan presents unique challenges. Not only does it involve managing multiple accounts across different locations, but you also need to...
by Heather Ripley | Mar 11, 2020 | Plant-based and Vegan
If you run an organization or company that manufactures and distributes vegan products, you will likely eventually run into a dilemma with your brand messaging: How do you challenge status quo without driving mainstream consumers away? Odds are, you have already run...
by Heather Ripley | Feb 4, 2019 | Uncategorized
If your company is thinking about going vegan, you’re not alone. The Economist recently declared 2019 the year of the vegan, and Forbes echoed the sentiment by declaring veganism one of the hottest health trends for 2019. We agree that going vegan is the right thing...
